EN

I work with companies and organizations where digital growth is no longer scaling. Not because of a lack of demand, but because channels, funnels, or handovers are breaking down.

I get involved when:

  • Paid or outbound channels become expensive without generating more pipeline.
  • Leads are available, but conversion in sales breaks down.
  • More traffic creates more chaos, not more revenue.
  • Growth is not reproducible.
  • Scaling fails due to tool sprawl and decision-making uncertainty.

I intervene operationally on three levels:

  1. Demand & channel architecture
  • Which digital channels contribute to the pipeline, which only contribute to activity.
  • Focus on a few scalable levers.
  • Stop/go decisions based on data.
  1. Funnel & handover logic
  • Smooth transitions from marketing to sales.
  • Clear qualification logic.
  • Reduction of leakage.
  1. Scaling framework
  • What is automated, what is deliberately not.
  • Clear decision-making rules for growth.
  • Removal of complexity.

Selected companies that I have supported as a sparring partner:

I share my experiences in live workshops:

Contact: E-Mail via lh[at]lucashoffmann.com

His unconventional strategic approaches make him one of the go-to people for digital marketing and sales.

– MANDAT